Sadi Dikgaka Plans To Help The Community On Her Jameson Journey

She’s taking to the streets

By  | Oct 29, 2020, 09:27 PM  | Sadi Dikgaka  | Top of The

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Social media influencer, Sadi Dikgaka, has joined forces with the rest of the campaign squad for Jameson Botswana, to given back to their community. As part of Jameson’s latest ad campaign, titles, Jameson Journey, the media personality has been tasked with identifying individuals from Botswana who have assisted in making the community a better place to live in. 

Taking to her Instagram stories on Thursday, 29 October 2020, Sadi stated, “We can never truly give back to the community that raised us, but we can spend our lives trying. By paying it forward and honouring those who paved the way for us. Tell me how you give back to your community?”. 

Over on the official Instagram page for Jameson Botswana, the TV star, who was joined by the other campaign participants appeared in a promotional video for the brand, which saw them helping out on the streets of Botswana. She stated, “Link up with our squad as we hook up with the people who make our hood our home. Follow us on our Jameson Journey as move through the streets of Botswana looking for the change makers in our hood”. 

In an Instagram post on Thursday, 15 October 2020, Sadi stated, “I'm so excited to announce my partnership with @jamesonbw on their new project. Community is so important to me and that is exactly what is at the heart of this campaign. I can’t wait to reveal more details!”.

Dressed in an olive green ensemble that matched the colour scheme of the brand, Sadi posed for a series of promotional images that also appear on the Jameson Botswana Instagram page. Jameson nor Sadi have shared further information about the new campaign is about, however fans speculate that it relates to family. In an Instagram post on Wednesday, 14 October 2020, the brand captioned a video of Sadi with, “Family isn't only a bond forged by blood, it connects us when we level up together.”

Sadi’s latest partnership signifies herself as one to watch in the Botswana celebrity space, however her rise to fame has already come with some negativity. In an Instagram video at the beginning of October, the social media influencer made mention of the criticism she has faced as a public figure, and how she will strive to not be affected by it.
Picture credit: Instagram 
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